How music and cinematic trailers enhance games brand identity
by on July 13, 2021 in Studio News

Sefi Carmel and Creativepool

Sefi was interviewed the other day for Creative Pool discussing music and cinematic trailers for the games industry.

As we know, video games and apps are now a multi-billion dollar industry and sound is playing more and more of a pivotal part to production. The expanding dimensions of immersive sound and the advancements in audio technology means that the consumer demands a cinematic quality of audio.

Read as Sefi discusses this new ‘gaming demographic’ and how sound works to strengthen and expand the reach of a gaming brand.

Check out the full interview here

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